Benefits
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In partnership with RIST, we refined learning outcomes and translated core training content into immersive, experience-driven modules.
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We’ve seen significantly higher engagement and far more meaningful classroom discussions after students complete VR training.
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Objective
- Increase student enrolment
- Showcase UTS’ incredible facilities
- Generate leads at education expos and open days
Execution
- Created an on-site activation promoting an immersive VR tour
- UTS branded “Cardboard” headset take-away
- Content embodies the university's brand values
- "Cardboard" headset take-away allowed prospective students to share VR experience with parents
- 360° videos uploaded on social media for broader engagement
- VR App distributed to Top 5 Chinese app stores
- Successfully delivered using Start Beyond's suite of immersive learning solutions
Results
- Increased student enrolments
- Established UTS with clear point of difference
- UTS has commissioned additional VR video content
- New features can be continuously added to the VR app
- VR is now a vital part of UTS’ lead generation and marketing activity
Available to download today
Project Gallery
A closer look at how we brought this project to life — from concept to final experience.












